Why Should A Company Use Branded Video Content?

branded-video-content

To make your company's marketing effective, you must create marketing videos in a way that will properly advertise your business. Not only do you want the audience to learn your company name, but you also need them to become familiar with your products and services. However, it is very likely that … [Read more...]

Using Effective Video Marketing As Part Of Your Social Media Strategy

holiday marketing campains

So, the other day I was thinking about just how easy it is to get people on the Internet to experience marketing in a variety of ways. After all, it used to be that offline marketing efforts were pretty self-contained. I was trying to think of good examples of cross-media marketing in the past, … [Read more...]

The Power of Social Media

Recently, I experienced a small lesson in just how powerful social media really is. There are tons of articles detailing how companies are wrestling with how much attention to pay to social media, meaning, how effective is it really? As a CEO of a hi-tech startup, and a consumer, I can officially … [Read more...]