Are You Using The Right Video Marketing Tools?


These days, everyone is talking about all the exciting ways that video marketing can help your online business ventures succeed. However, there's a lot more to utilizing video marketing than just putting videos online on YouTube. That's just one tool in the proverbial toolbox. After all, sure, … [Read more...]

6 Ways To Properly Market A Video


When people talk about the importance of video marketing on the Internet, they aren't kidding. Video really is one of the best ways you can spread word about your business, and of course, there's the always-present chance of the video "going viral" and making you a hit. However, you can't do this … [Read more...]

4 Tips For Using Video Overlay Software


Today, one of the most popular trends in YouTube videos is making use of video overlays to enhance the content, add links, encourage social and more. People online want interactive content, not just static presentations, so adding these sorts of overlays immediately make your videos more … [Read more...]

Adding Clickable Video To Your Website Increases User Time On Site


Engagement is nearly everything in the world of online marketing, but with so many websites for consumers to choose from, it can be extremely hard to achieve. Just to drive home this point, here are a few somewhat dispiriting statistics about online video viewing that really underscore the … [Read more...]

Video Producers, Get the Complete Video Marketing Guide


Video is booming business online! From desktops, to laptops, to people's smartphones, people are viewing and sharing online videos at incredible rates. Video marketing materials may cost more to produce than text, but they also has a much wider appeal. Far more people will watch a two-minute video … [Read more...]

Using Effective Video Marketing As Part Of Your Social Media Strategy

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So, the other day I was thinking about just how easy it is to get people on the Internet to experience marketing in a variety of ways. After all, it used to be that offline marketing efforts were pretty self-contained. I was trying to think of good examples of cross-media marketing in the past, … [Read more...]

Want To Help Your Nonprofit Marketing? Try Social And Clickable Videos


Here's a real stumper for you: what sort of marketing will convince people to voluntarily GIVE their money away? I have huge loads of respect for people who work in nonprofit marketing. I really do. I mean, it's hard enough to convince people these days to buy things, but most nonprofits are … [Read more...]

How To Make YouTube Work For Your Business


YouTube can be more than just cat videos, it can be a place that really works for your business. Not those cheesy business videos with bad actors and even worse graphics, YouTube can be a place to give your company a voice and personality that helps viewers connect with it and become potential loyal … [Read more...]

How Real Estate Brokers Can Use Video Marketing To Grow Their Business


Sometimes, you come across a statistic or factoid and all you can think is, “Wait, what?” This happened to me just recently, when I was looking at some numbers about the use of social media in the real estate industry. Apparently, if you're in the real estate game, you've got at least an 84% chance … [Read more...]

5 Tips To Improve Your Video Blog


Ah, video blogging. Who doesn't love switching on their webcam and broadcasting their thoughts for the world to see? As bandwidth has grown worldwide in the last few years, so has video blogging. However, a good vlog is about more than feeding that little voice inside yourself that wants to see … [Read more...]